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    dailyadda

    More tickets to the Northeast please! Did OTT boost regional tourism? What report says

    2 hours ago

    Popular OTT series are significantly influencing travel choices, driving a surge in bookings to northeastern Indian cities like Imphal and Agartala. This screen-inspired wanderlust is transforming into tangible travel demand, as the region's landscapes and culture gain mainstream attention. The trend highlights the growing impact of entertainment on travel decisions.
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